Hello, I am Lais Caprice, 7 years experienced as Scrum, managing the mains operations of CRM | Retail Midia | Innovation Projects.

→ I master the complete cycle of data projects, from actively listening to business pain points to implementing models and dashboards / frameworks;
→ I facilitate collaboration between multidisciplinary teams (data scientists, marketing, growth, development and management), translating technical jargon into actionable decisions;
→ My obsession with reverse planning ("start with the desired result") avoids rework and keeps the focus on the essentials.